Linda Yaccarino resigned as CEO of X. She thanked Elon Musk after two years of service. Now, there are plans to combine X with xAI to create an 'Everything App'.
Linda Yaccarino: Another upheaval has hit the world of technology and social media. Linda Yaccarino, CEO of the social media platform X (X), has resigned from her position. Linda, appointed by Elon Musk, tried to give the company a new direction in just two years, but now she has suddenly decided to leave. This resignation comes at a time when Elon Musk is finalizing plans to create an Everything App by combining X with his AI company xAI.
Two Years, Many Challenges, and Achievements
In May 2023, when Elon Musk bought Twitter for $44 billion and renamed it X, he surprised everyone by appointing Linda Yaccarino as CEO. Linda was a well-known figure in the world of advertising, having held senior positions at NBCUniversal. Musk himself admitted that he needed a b business leader to focus on technology and product design - and he entrusted that responsibility to Yaccarino.
What Did Linda Say in Her Resignation?
Posting on her X account, Linda said, "When Musk and I first discussed the mission of X, I felt it was the greatest opportunity of a lifetime. Together, we have given the company a new identity in two years." Thanking Elon Musk, she said that it was an honor for her to be given the responsibility of "protecting free speech" and transforming X into an "Everything App". Linda called her tenure "worthy of being recorded in history."
Linda's Role in the Company's Transformation
Under Linda's leadership, X made several important business decisions. She strengthened the company's financial structure, worked to restore the confidence of advertisers, and experimented with many new monetization models. Her team launched new initiatives such as X Premium, content creator subsidies, and brand safety tools. She tried to establish X not just as a social media platform, but as a digital ecosystem.
X + xAI = The Beginning of the 'Everything App'
Yaccarino's resignation comes at a time when Musk's AI company xAI has recently launched its chatbot Grok. Musk now wants to transform X into a platform where users can use AI interfaces, digital payments, messaging, and productivity tools through a single app, along with social media. From this perspective, X needs new leadership that not only understands business but is also proficient in AI and multi-platform technology.
Who is the Next CEO?
The biggest question now is, who will replace Linda Yaccarino? X has not made any formal announcement yet, but the tech world is abuzz with speculation that Elon Musk himself might once again take over the reins of operations. Musk is already fully involved in product and technology-related decisions, and it is possible that he will personally oversee the company's business decisions until a new CEO is appointed. According to some reports, an experienced officer from within the company could take over the next charge.
The Company's Current Situation and the Path Ahead
During Linda's tenure, X certainly achieved some stability, but the platform is still surrounded by many challenges.
- Regulatory pressure in many countries
- The challenge of advertisers returning
- Controversial policies related to content moderation
- Decline in the pace of user growth
Amidst all this, the company now needs leadership that is both visionary and efficient in implementation.
