Tata Sons has extended its association with the Board of Control for Cricket in India (BCCI) for a sixth consecutive year. Tata initially began sponsoring the Indian Premier League (IPL) in 2018, becoming the title sponsor in 2022. The first car disp
The company will award ₹100,000 in cash and the Electric Striker Award trophy to the player with the highest strike rate across all matches this year. Furthermore, the overall Electric Striker for the entire season will receive a new Tata Tiago EV.
The Indian Premier League (IPL) 2023, India's fast-paced cricket carnival, kicked off on Friday. The opening match featured a clash between the reigning champions, Gujarat Titans, and four-time champions, Chennai Super Kings. Tata Tiago EV has been n
Tata EV customers will get free access to IPL matches. Learn why car companies are increasingly interested in sports marketing activities.