Following the GST cut, JLR India has announced discounts for customers on Range Rover, Defender, and Land Rover Discovery, ranging from ₹4.5 lakh to ₹30.4 lakh. This tax reform is expected to benefit luxury car buyers and boost demand in the auto industry.
GST Reforms 2025: Under the GST reforms, JLR India has announced discounts on its luxury cars for customers starting September 9th. Reductions will range from ₹4.6 lakh to ₹30.4 lakh on Range Rover, ₹7 lakh to ₹18.6 lakh on Defender, and ₹4.5 lakh to ₹9.9 lakh on Land Rover Discovery. The company states that this move will provide relief to customers and stimulate demand in the auto market.
Maximum Relief on Range Rover
Customers of the Range Rover are set to benefit the most from this new GST cut. The company has announced discounts ranging from ₹4.6 lakh to ₹30.4 lakh on its flagship model. This reduction will vary depending on the specific model and variant. The Range Rover is renowned for its premium features, powerful engines, and luxurious design. The new prices will make it an even more attractive option for buyers.
Significant Price Drop on Defender Too
JLR's other prominent model, the Defender, is also experiencing the impact of the GST cut. The Defender is celebrated for its off-roading capabilities and modern design. Under the new tax rates, this SUV will receive discounts ranging from ₹7 lakh to ₹18.6 lakh. This is expected to benefit luxury SUV buyers and likely increase demand for the Defender in the market.
Relief Across Land Rover Discovery Variants
Discounts ranging from ₹4.5 lakh to ₹9.9 lakh have been applied to various variants of the Land Rover Discovery. This SUV is popular for its premium features and robust build quality. With the revised pricing, this model will also become a compelling choice for customers.
JLR India's Statement
The Managing Director of JLR India stated that this reduction in GST rates on luxury cars is a welcome move, not just for customers but for the entire automotive industry. He indicated that this will lead to an increase in luxury car sales and significant growth in the auto market in the coming times. He further added that the company is fully prepared to pass on the full benefit of the tax reduction to its customers.
Impact of GST Reforms
The recent changes in GST by the Indian government aim to boost investment and demand within the automotive industry. The new tax rates are particularly applicable to luxury cars and SUV models. This provides customers with an opportunity to purchase more expensive vehicles at a lower cost. Experts believe that this initiative will attract new buyers to the Indian luxury car market and drive sales growth.
Market Buzz
Demand for luxury cars has already seen an upward trend following the implementation of the new pricing. Models like the Range Rover, Defender, and Discovery have established a b presence in the market. According to JLR, customers are expected to show increased interest in these models with the new tax cut. This is anticipated to boost the company's sales.
Benefits for Customers
Thanks to these discounts, customers can now purchase premium SUVs at a lower price than before. The new prices will offer financial relief to buyers, making luxury cars more accessible to a wider audience. Additionally, this move is expected to enhance competition within the industry and drive sales.
